The cost of sales and operating expenses are developed after the revenue projections with substantial benchmarking. The more optimistic figures are relative to benchmarks, the more explaining you will have to do to investors. We’ll talk you through these reasonability tests, and complete the financials with cash flow and balance sheet projections.

Companies seeking equity financing will have investors evaluating their potential returns and exit strategies. When entrepreneurs derive their own projections, they often imply excessive returns, giving themselves no room to under-promise and over-deliver. After the financial projections are finalized, we can estimate the potential long-term valuation. We’ll help you hit the sweet spot by suggesting a deal structure that makes sense.